Barbour and GANNI: A Heritage of Collaboration and Style
Barbour, a brand with a heritage spanning a century, has been making waves in the fashion world by modernizing and connecting with the Gen-Z market. In 2023, this British stalwart embarked on a series of collaborations with era-defining brands like Palace, Palm Angels, and Maison Kitsuné. However, one collaboration that has captured the attention of fashion enthusiasts is their reunion with GANNI, marking the second chapter of their creative partnership following the success of their reworked 2022 styles.
Hailing from Denmark, GANNI has taken classic Barbour pieces and given them a contemporary twist. This collaboration is deeply rooted in the concept of community, bridging the shared DNA of the brands, which have their origins in South Shields and Copenhagen. The result of this creative fusion is a nine-piece collection featuring longline coats, waxed jackets, bombers, and accessories with bold accents and patchwork details.
The three coat designs in the collection are a visual treat, showcasing quilted borders, textile panels, and strikingly oversized corduroy collars. These coats come in gentle Earth tones, providing a subtle contrast to the extravagant bombers adorned with lifelike leopard prints. Additionally, cropped waxed jackets in green and brown, crafted from water-resistant materials and featuring tonal collaborative badges, add a touch of practicality to the collection.
To complete their collaborative offering, GANNI and Barbour introduce checkered scarves and animalistic bucket hats, adding an extra layer of style and functionality to the mix.
Fashion enthusiasts and fans of both brands can mark their calendars for November 3, as this captivating collaboration is set to launch both in-store and online via Barbour and GANNI. This exciting partnership promises to bring together the best of both brands, blending heritage with contemporary style in a way that is sure to captivate the fashion world once again.
Stay tuned for the release and get ready to embrace the fusion of classic and modern, brought to you by Barbour and GANNI.
