Sep 2, 2023
In her latest music video for the track "Demons," Doja Cat delves into the world of horror, embracing a darker and more eerie aesthetic. The video showcases a unique blend of horror elements, with Doja Cat portraying a black and blue demon adorned in glistening diamond jewelry and red eyes.
Doja Cat has been building anticipation for her upcoming fourth studio album, "Scarlet," and it's clear that this project represents a significant departure from her previous style and work. To generate excitement for the album, Doja Cat recently dropped a new track titled "Demons," accompanied by a music video with a horror-inspired theme.
In preparation for "Scarlet," Doja Cat has been gradually unveiling a darker aesthetic, fitting for the rap-heavy album. This new direction includes elements of demonic imagery, blood-soaked visuals, and other attention-grabbing elements. The music video for "Demons" takes this to the next level, delivering a horror movie-like visual experience. Throughout the video, we see Doja Cat portraying a black and blue demon with striking red eyes and adorned in sparkling diamond jewelry, as well as her regular self submerged in a bathtub filled with black liquid, with demonic hands rising from it.
Adding to the allure of the video is the guest appearance of actress Christina Ricci, who joins Doja Cat and her group of demons in a movie-like narrative that appears to taunt Ricci and her family. "Demons" is the third single release from "Scarlet," following "Paint The Town Red" and "Attention." Fans can anticipate the full release of Doja Cat's fourth studio album, "Scarlet," on Friday, September 22.
Watch "Demons" music video.